|

Content Automation Tools – The Best In 2023

Choosing the right Content Automation Tools is crucial when starting a website and building your social media presence on Twitter or LinkedIn—assuming that significant traffic will be organic. In this quick guide, I presented 5 tools that help me keep the ball rolling.

The set of my tools is like it is because each content automation tool fits into each step of the content creation process. I am using:

  • Notion.so to jot down my ideas and prepare notes. I can use it on the go.
  • Ahrefs helps me back my ideas with data-driven content – like getting under Google’s hood. You know what people on the Internet are looking for.
  • Typeshare.co is about having good templates to start an essay, post, or newsletter.
  • Jasper AI helps to break writer’s block and allows me to co-create mundane tasks like intros or summaries of my articles.
  • SurferSEO helps to refine and reshape the blog content to get a higher chance of ranking (at least from the on-site SEO perspective)

Enjoy!

Disclosure: Some of the links in this article may be affiliate links, which can compensate me at no cost if you purchase a paid plan. These are products I’ve personally used and stand behind. This site is not intended to provide financial advice and is for entertainment only.

Notion.so

Notion.so In a Nutshell

Notion is an all-inclusive workplace meant to assist users in organizing their ideas and tasks; one of a few content automation tools that not only help you in your content creation process but also enable you and your team to integrate with databases, schedule posting, and plan your work.

It simplifies workflow procedures and helps users manage using its robust features, including databases, kanban boards, spreadsheets, wikis, and calendar views.

In addition to organization and task management capabilities, Notion provides collaboration tools that enable teams to work together.

I have prepared a full-blown review article of Notion.so – you can gain more information before making your final decision.

Key Features

Notion.so Key Features
  • Notion permits users to create, modify, and organize notes in various formats.
  • Users can create tasks, assign them to team members, and track their progress.
  • Notion provides tools for planning and tracking projects
  • Notion enables users to share and collaborate on notes and tasks
  • Users may customize their Notion workspace using various formatting options.

Check out my full Notion.so review for more information.

User Experience

The overall Notion.so User Experience is positive. You need to get used to the interface and more robust features like databases, but to begin with, it is pretty straightforward.

Notion.so is an app that helps people take notes and be more productive. Here are some things to know about Notion’s user experience:

  • Notion.so is good for taking notes and organizing information.
  • You can add different things to your notes, like pictures and videos.
  • Notion lets you make your notes look cool by changing how they look.
  • It has some pre-made pages you can use, or you can make your pages that look like how you want them to look.
  • People like Notion.so because it’s easy to use and helps them get things done.

Pricing

The Notion.so pricing model starts from a FREE option and scales up to Enterprise Editions gradually. The price is affordable for any creator.
  • Free – everything you need when you are just starting.
  • Plus – this plan starts at $8/month and is ideal when you start automating the creation process and need team members to support you.
  • Business – to grow your business at scale, you need to pay only $15/month. You can invite up to 250 guests to help you create the content.
  • Enterprise – I wish you all to get to that point 🙂

What I Like/Dislike About Notion.so

Like:

  • Notion lets you create pages and lists that work for what you need.
  • The notion.so is easy to use and has helpful tutorials.
  • Notion helps people work together on projects by sharing pages and leaving comments.

Dislike:

  • Complexity: Notion’s powerful features and customization options can also make it overwhelming and complicated for some users, especially if they are new to the app. Some people may find navigating and learning to use all the different features challenging.
  • Speed and performance: Some users have reported that Notion can be slow to load or experience lag, especially when using large databases or pages with a lot of content.

Product Updates

You can now download desktop versions for Mac or Windows to work without interruptions.

Get started with Notion.so

Typeshare.co

Typeshare.co In a Nutshell

Typeshare is a writing platform that allows users to create and publish written content online. It is one of the simplest yet most effective content automation tools. This platform is designed to help writers create and share their written content in a distraction-free, minimalist environment.

Key Features

Typeshare.co Main Dashboard is simple and intuitive.
  • Writing without distractions: Typeshare.co has a simple interface to reduce distractions and help writers focus on their writing.
  • Focus on written content: Typeshare.co focuses mainly on written content and has few options for formatting or multimedia.
  • Publishing and sharing: Users can publish their written content on Typeshare.co, and they can choose whether to share it publicly or keep it private.
  • Social features: You can follow other writers on Typeshare.co and leave comments on their work, among other social features.

User Experience

Typeshare.co gives you hundreds of templates you can leverage in your social media posting game.

Typeshare.co is an app that helps people to be more productive in writing content generation. It declutters a so-called “writer’s block” by providing hundreds of ready-to-use, highly convertible templates. Here are some things to know about Typeshare.co user experience:

  • The interface is simple yet functional
  • Users can start their writing journey right from the bat by choosing one of the four options on the landing page (Tweet/Thread, Atomic Essay, LinkedIn Post, Medium Post)
  • Users can write content once and retarget it into Twitter, LinkedIn, or Medium without needing to rewrite it for each platform.
  • You can schedule posting time, which helps you to plan your content ahead
  • Last but not least, you can measure the performance of your posts by using the “grow” feature and seamless integration between Typeshare.co and Twitter, LinkedIn, or Medium

Pricing

Typeshare.co plan starts with FREE option. You will get access to all 200+ templates and features paying less than $20/month.
  • Free – integrations, landing page, no templates included
  • Pro – this plan starts at $16.67/month (paid yearly) or $20/month (paid monthly); you will get 200+ templates, collections, and analytics.

What I Like/Dislike About Typeshare

Like:

  • The simplicity of the environment.
  • 200+ templates available in the paid plan
  • Thread feature for a Twitter

Dislike:

  • No templates at all in a free version
  • Huge “Typeshare” watermark

Product Updates

As of February 2023, Typeshare.co improved editor, UI and more.

As of February 2023, Typeshare.co improved the editor, UI, and more. You have new publishing options.

Get started with Typeshare.co

Jasper AI

Jasper In a Nutshell

Jasper.AI is a platform that uses AI to help you make better content more quickly. It was one of the pioneers of content automation tools on the market.

Jasper AI can help you develop new ideas for your next ad campaign or figure out how to improve your blog posts.

Their developers made their machine-learning technology so you can offer more products and communicate better with your customers.

With Jasper AI, it’s easy to come up with new ideas.

Enter the information about what you want, and the AI engine will come up with new ideas for you to use.

Once you have a good idea, their platform can quickly help you make high-quality content.

You don’t have to worry about writer’s block or staring at a blank screen when you have Jasper AI.

If you have a lot of templates to choose from, you can scale your marketing no matter what.

Key Features

Jasper AI Key Features
  • With more than 50 proven templates, you can improve your writing and develop new ideas 5X faster.
  • Use Boss Mode to write blog posts, reports, emails, and long stories.
  • Use Jasper Chat – With an easy-to-use interface, you can have a natural conversation with AI to make content quickly.
  • Plagiarism checker access
  • Grammarly Integration
  • Training materials and online tutorials, including videos
  • Create Art Using AI (no more stock images!) – Jasper can make beautiful ads, thumbnails, illustrations, and more in seconds.
  • Add the Jasper Chrome extension to bring your AI assistant everywhere you work.
  • 29+ Languages – Jasper can read and write intelligent and creative text in over 29 languages.
  • Using Surfer SEO Integration write keyword-optimized content 5 times faster that will rank on the first page of Google.

User Experience

Every time you choose one of 50+ templates, a step-by-step process leads you to the happy end.

The intuitive menu on the left has everything you need to start your journey (Dashboard, Templates, Jasper Chat (works like ChatGPT), Documents & Folders, Recipes, Art)

Moreover, Jasper AI Team provides great support right on the spot. They helped me quickly when needed, and what is more, they even implemented a change I asked them for.

Pricing

  • Boss Mode – starts from $49 / month and can be flexibly adjusted (pay-as-you-go) to the number of words you generate.
  • Business – for a growing company that needs to scale up massively.

What I Like/Dislike About Jasper

Like:

  • Intuitive interface – From the beginning, it was obvious where to start and finish my first article.
  • Price-to-value – flexible billing is something I appreciate the most. I don’t need to pay loads of money when I my business is small, or I am just starting.
  • Speed – no lags exist when choosing a template using a Command feature. You get the results instantly.
  • Customer Support – the Jasper AI Team is brilliant in this matter – at least to me 😉

Dislike:

  • One significant disadvantage to me is that Jasper AI is weak on facts and recent information available on the Internet. I understand how AI works and that it is trained on past data, BUT double-check the generated output if up-to-date information is of the essence in your business. Don’t get me wrong – Jasper AI speeds up the creation process exponentially if you know how to use it.

Product Updates

You can now talk to Jasper Chat’s artificial intelligence to get answers to your marketing questions.

Get started with Jasper

Optionally: Read my full Jasper AI review (updated in 2023)

Ahrefs

Ahrefs In a Nutshell

If you are already in Digital Marketing Ahrefs does not need any introduction, but if you are just a beginner, this article is for you.

Ahrefs is a tool that helps people improve their website and online strategy.

It might be counterintuitive, but Ahrefs is one of these content automation tools, that automates your research process. Ahrefs does not write for you or create workflows, but it helps you to back your strategic decisions with data automatically pulled for you.

Ahrefs provides website information, such as backlinks, traffic, and popular keywords.

Users can analyze their website or competitors’ sites with Ahrefs to improve their online strategy.

Ahrefs has tools for finding profitable keywords and tracking their rankings over time.

Ahrefs.com can also help users create popular content by providing research and analysis on popular topics.

Ahrefs is used by different people, like SEO professionals, content marketers, and e-commerce businesses.

Key Features

Ahrefs provides powerful tools and features that help users improve their website’s SEO, content strategy, and online performance.

Ahrefs provides loads of features necessary to drive your content strategy based on data.
  • Site Explorer – a tool that provides in-depth analysis of a website’s backlink profile, organic search traffic, and ranking keywords.
  • Keyword Explorer – a tool that helps users find profitable keywords and track their rankings over time.
  • Content Explorer – a tool that helps users find popular content topics and analyze how well content is performing on different websites.
  • Rank Tracker – a tool that allows users to track their website’s rankings for specific keywords over time.
  • Site Audit – a tool that helps users identify technical SEO issues on their website and provides suggestions for improvement.
  • Site Comparisons – a tool that allows users to compare their website’s performance to their competitors’ sites.
  • Alerts – a feature that notifies users of new backlinks, mentions, or other relevant changes to their website or competitors’ sites.
  • Ahrefs Webmaster Tools – a set of free SEO tools that allow users to monitor their website’s backlink profile and organic search traffic.

User Experience

Ahrefs Dashboards provide all the necessary information to monitor your website performance. You can drill down each KPI to get into the details.

Ahrefs is generally well-regarded by users and is considered one of the leading SEO and digital marketing tools. Here are some points that provide an overview of the user experience with Ahrefs:

  • Ahrefs is known for providing accurate and detailed data, which allows users to make informed decisions about their SEO and digital marketing strategies.
  • The platform is also praised for its intuitive and user-friendly interface, which makes it easy to access and analyze data.
  • Ahrefs is known for being a comprehensive and feature-rich tool, meaning there is a lot to learn and explore for new users. However, the platform offers extensive resources and customer support to help users get the most out of their subscriptions.
  • Ahrefs is used by various businesses and individuals, from small bloggers to large enterprises, which speaks to its versatility and usefulness for different types of users.
  • While Ahrefs is a premium tool that requires a subscription, many users feel that the platform is worth the investment due to the value it provides in terms of data and insights.

Pricing

Ahrefs pricing starts with $99/month net and can grow 10x and more depending on your needs.
  • Lite – provides essential data for small businesses and hobby projects
  • Standard – there are two options for which I am ready to pay $199 – content explorer and batch analysis – it speeds up the process of choosing the right content massively.
  • Advanced – best for in-house marketing teams
  • Enterprise – get it if you are a marketing agency or a large enterprise with dedicated departments.

What I Like/Dislike About Ahrefs

Like:

  • Accurate and detailed data
  • An intuitive and user-friendly interface makes it easy to access and analyze data.
  • A comprehensive and feature-rich tool

Dislike:

  • The price is high, but on the other hand, this entry barrier gives a competitive advantage to those ready to pay this price.

Product Updates

As of February 2023, nothing significant.

Get started with Ahrefs

SurferSEO

Surfer SEO In a Nutshell

SurferSEO is a cloud-based SEO tool that helps you optimize your website for higher search engine rankings. It’s one of these content automation tools you must have as a digital marketer.

It offers a range of features, from keyword research to competitor analysis, and helps you create content that performs well on search engines. With SurferSEO, you can stay on top of the latest SEO trends and ensure your website is optimized for success.

Key Features

SurferSEO Key Features allows you to plan and shape your content strategically
  • Keyword research and analysis
  • On-page optimization suggestions
  • SERP analyzer for competitor analysis
  • Content editor for creating optimized content
  • Page audit for identifying areas of improvement
  • Backlink analysis and tracking
  • Integration with Google Analytics and Google Search Console

User Experience

Navigation is super easy and intuitive

SurferSEO is easy to use and navigate, making it an excellent choice for beginners and experienced users. The tool provides clear recommendations for optimizing your website, and its integration with Google Analytics and Google Search Console makes it easy to track your progress.

Pricing

The SurferSEO pricing model has 3 fixed-price tiers and one negotiable Enterprise Tier.

The SurferSEO pricing model has 3 fixed-pricing plans (Basic, Pro, and Business) and one negotiable Enterprise Tier.

  • Choosing Monthly Billing Option: The Basic plan starts at $59 per month and includes limited features, while the Pro plan starts at $119 per month and includes more advanced features. The Pro plan is the most comprehensive and starts at $239 monthly.
  • Choosing Yearly Billing, you get a 17% discount, which results in $49 for the Basic plan, $99 for the Pro option, and $199 for a Business mode.

What I Like/Dislike

Like:

  • SurferSEO provides clear and actionable recommendations for improving your website’s SEO.
  • A content editor is an excellent tool for creating optimized content that performs well on search engines.
  • The integration with Jasper AI, Google Analytics, and Google Search Console makes it easy to track your progress.

Dislike:

  • The pricing plans can be expensive, especially for small businesses or individuals.
  • The tool’s backlink analysis and tracking features are less advanced than other SEO tools.
  • The user interface can be overwhelming at first, especially for beginners.

Product Updates

SurferSEO recently added a new feature to its content editor that allows users to optimize their content for voice search. This feature helps you stay on top of the latest SEO trends and ensure your content is optimized for success.

In conclusion, SurferSEO is a comprehensive and user-friendly SEO tool that can help you optimize your website for success. While it can be expensive, its clear recommendations and advanced features make it a worthwhile investment among other content automation tools for businesses and individuals looking to improve their SEO.

Get started with SurferSEO